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Monday, November 2, 2009

Using Expired Domain Scripts To Clinch A Great Expired Domain Name

As an expired domain name entrepreneur, you may face a number of difficulties and hassles, especially while finding a suitable expired domain name from a large inventory of names. In many cases, you may need to register yourself with an expired domain name searching service to find good domains. In the long run, this exercise will not only prove costly and tedious, you may also end up wasting precious time and energy. Above all, you may never find an expired domain of your choice, as the service that you acquire will not provide the best results for your money. Under such circumstances, the only hope for you is to choose a good expired domain script set, to search for a wonderful domain with your own effort. Expired domain script is that wonderful tool that will assist you in grabbing best domain names, before your competitor actually clinches them!

An expired domain script gives you several advantages and benefits, when compared to commercial search and seek type of services. Some of the notable benefits and advantages of using an expired domain script are as follows:

• Most of the expired domain scripts are usually browser based and you need not use the tool as software.

• An expired domain script is very simple and easy to use utility that does not take too much time and effort to install.

• An expired domain script is ultra quick and lightening in finding the best looking expired domains.

• It can integrate and gel with the overall look of your site, by using convenient headers and footers.

• It can check multiple domain simultaneously, within a few span of minutes, thus saving a lot of time.

• With this tool, you can just paste a set of domain names and check their records.

• Expired domains script will also allow you upload a text file of domain names.

• You can also limit the number of searches to have a sense of flexibility.

• You can also sort out the results, based on the nature of extension.

• You can also set search parameters, based on the nature of domain extensions.

• An expired domain script is very easy to control and manage.

• You can also see the whois server and check for the ownership.

• With an expired domain script, you can check the expiration date, domain name status and other relevant details easily.

• Another unique feature of an expired domain script is the ability to check the leap year data, by using the internal calendar.

• All those domains that expire soon will display themselves in a red color and you can take action on the highlighted items and so saving a lot of time not having to go through the whole list of them.

An expired domain script is easily available in the market; you can either purchase them through a vendor or use the available service by paying a fee. Another alternative is to create the scripts with your own effort, if you know how to deal with the intricacies of software programming.

Domain Parking Vs Domain Development

The "Should I park my domain name and monetize it that way or should I develop a website?" is a pretty old debate among domainers. And I believe it’s proof that laziness will always win over sensibility.

There are a variety of ways to monetize a domain name. Most domainers who deal with a lot of domain names like to park their domains at Sedo, GoDaddy, or other services that help them monetize the name.

Others build made-for-adsense websites that have little real value, intending to get visitors to click the adsense ads. This is not much different from parking the domain names.

Very few domain name sellers or speculators develop real websites or blogs on their domain names. Why?

Even though they intend to sell their domain names, they know that this usually takes a lot of time. Finding a buyer isn’t an overnight process in most cases. Most domains that are finally sold have been owned by the speculator for years.

Parking those domain names is the way they try to cover their costs of registering the names year after year. Most of their domain names will never sell because they want way more than they are worth. Most domain speculators are hoping for that one big sale, kind of like playing the lottery.

During all that time they are holding onto their domain names, they could be building websites, doing affiliate marketing, blogging, and more. The problem is that those things require work. And we all know how much people like work.

Most people who join MLM programs, get involved in domain speculation, or fall for get rich quick schemes do not want to work. They are hoping to fall into thousands of dollars without having to do any real work.

This article won’t win me any popularity contests among domainers. But if the truth hurts, too bad. It is not ALL domainers who are lazy. There are many who work very hard at their profession. They learn to master the traffic their domain name brings in and make a business out of it.

This article is more about those who just go out and register a bunch of domain names they believe are creative, hoping that someone is going to come along someday and give them a bunch of money for what they consider to be creativity.

For some it is their second job or hobby. For others it is a habit. I’ve known domainers who mortgaged their house to buy a lot of domain names they will likely never sell for enough to cover the loan.

In my opinion, the smart move is to develop those domain names into real online businesses. If you own one-word generic domain names that have type-in traffic, this doesn’t apply to you. But if you are like most domainers and you own a bunch of made up domain names, two and three word domain names, etc., then you should think about developing those domain names into a business.

A domain name’s real value is in the traffic it generates and what that traffic may or may not buy based on the keywords that helped them find that domain or website in the first place.

Let me rephrase it again. Your domain name is not worth anything more than you registered it for when you first register the name. Once you analyze the traffic that domain gets, it may or may not increase in value.

If just parking the domain name gets very few clickthrus for the ads placed on it, then your domain name is not worth but a few pennies over the price of registration.

All it proves is that a few people who end up on that domain name will click an adsense ad. To a business, that means nothing. It doesn’t even prove that any of the traffic generated by that domain name will actually buy something.

However, if you create a business plan that matches the domain name, and you develop a website based on that business plan, and people do actually buy products, services, subscribe, join, or click through to your affiliates, you show that the domain name you own has business potential.

A business owner is much more likely to buy your domain name if it has a proven profit potential than if they just think you have a cute catchy short domain name.

It can be as easy as installing free wordpress software and picking a free theme for your blog and writing to it daily with original content.

The bonus is that it may also rank well for your keywords if you do it right and know a little about seo and social bookmarking.

If you develop a business model that is just moderately successful and you add that it has a good ranking for some key phrases, the value of your domain name is quantifiable and much more appealing to anyone that may consider buying it from you.

My opinion is based on having developed hundreds of websites and blogs and having bought and sold over 500 domain names.

There are a few people around who have bought and sold more than I have.
There are domainers who have made a lot more money than I have by monetizing their domain names or by directing the traffic from their domain names directly to websites that are owned by businesses.

But, again, they have the right domains and tools to do that with. Making up domain names or owning a bunch of 2-3 word domain names does not mean you will be one of these. You won’t be. Those I referred to in this article should begin thinking about developing their domain names if they want them to have any actual value.

Comparing Domain To Sub-Domain Names

A domain name is your website address, whether it is or these are all the names of there websites, and the web address as well. A domain name can be a very simple thing to decide on or extremely complex. Another thing to consider is the Web Host. You will find there are a vast amount of Domain name providers with varying price ranges and options. Before you decide on which one to buy, you may want to consider what they offer. Some offer unlimited traffic, and space, while others offer limited space but free advertising with the Search Engines, Google, AOL, and Yahoo.

They may also offer web page building tools, such as free banners, photos, and counters, depending on how advanced you need your web page to be will help decide which provider to go with. Almost all offer email accounts ranging from one to five or even fifty, depending on the package you choose.

I also mentioned Sub-Domain, which happens to be my personal favorite. I found that I did not need unlimited band with, or storage space. I also use my own images so I did not need that benefit. My website has also popped up on the Search Engines mentioned before, and the templates provided gave me exactly what i was looking for. I did have to get an external email account and though i would like to add more traffic to my site and choose my own advertising the sub-domain i have does not cost me anything per month.

There are many sub-domain name providers out there. Each offering a different look and style to their pages, and a few do charge, but not all. I found looking for sub-domain providers even more difficult than looking for Domain Host. Many offer a good service at a great deal, and quite a few offer free incentives there are a lot i just would not recommend. One thing i would recommend looking for when choosing a sub-domain is that they offer a way to upgrade Domain Name. Basically, you can drop the providers name and use just your own.

Whether you decide on a Sub-Domain or Domain Name, I would recommend making a checklist seeing how many tools you will need for your web page, such as a shopping cart, counter, photo album, or even a way for visitors to leave you as message. All of these things can be very useful to your website, and you need to see what provider offers each tool you need at a price you can afford.

Choosing A Domain Name For Your Domain Hosting

Your domain hosting name is not something to be chosen lightly. Your domain hosting name is your front line in your branding campaign for your online business (or your offline business’s online presence). Careful consideration needs to go into choosing just the right domain hosting name to represent your business. The following are some key points to consider:

The Right Extension for the Right Site
Each type of site you want domain hosting for may serve a different market. Make sure the extension you use -- .com, .net, .org, .biz, etc. -- is the right extension for your market. If you are a business and there is no reason you cannot do it, get domain hosting for a .com. If you are a non-profit organization, consider .org. If you are building a personal website and are on a budget, consider .us or some of the other lesser-known extensions. When in doubt, however, go for .com. The part of a URL people most often first forget is the extension. And when they’re in doubt, .com’s what they type in: .biz and .net should only be considered if you’re completely attached to a particular domain hosting name and the .com variant isn’t available. But our best suggestion for that scenario is to vary the domain hosting name and get the .com extension.

The Shorter the Better
When picking domain hosting names for your website consider that people have to remember it to visit it. Not everyone is going to get to your website by clicking on a listing or an ad or a reciprocal link. Word of mouth leads increase when your domain hosting site’s name is short and sweet. And people make less spelling mistakes and typos when trying to type in your URL directly.

Stay Away from What Doesn’t Belong to You
Big companies with trademarked names seem like tempting targets for domain hosting names that generate loads of free (albeit unintentional) traffic. Heck, you could even sell the domain hosting name back to them for a hefty sum. More than likely, however, you’ll just get sued. And chances are, if you’re reading this article, they have better lawyers than you.

The More the Merrier
Admittedly this catchy tag line is a little misleading. Considering registering a group of domain hosting names in order to cover yourself for the inevitably of interested visitors typing in the wrong URL is an excellent idea. Try, if possible, to get the .com and .net variant of your domain hosting name, or a variant with hyphens as well as the one without (always go for without hyphens first). But don’t buy more than you can afford or more than you need. Once you own the domain hosting names, whatever they are and of whatever number, you still have to get people to visit them.

U R a *, but Your Domain Name Can’t Be
You can use neither symbols nor spaces in your domain hosting name (our apologies to “the artist formerly known as Prince”). And URLs are not case sensitive. So don’t waste your time.

Do it Now
Have you ever heard the concept that if you have an idea then at least one other someone else somewhere else in the world is having or has had the same idea? Well that’s certainly the case with domain hosting names, which is why you need to make all due haste in nabbing your ideal domain hosting name. Otherwise, you may wind up compromising with an alternate far inferior.

Making Your Expired Domain an Enduring Income Creator - Creating the Magic of Expired Domain Gains

Your expired domains could be the treasure house of unlimited and continuous internet wealth that eventually may create amazing expired domain gains. An expired domain is also a future and potential weapon capable of setting up an online money making machine. To create the magic of expired domain gains, it is neither an easy task nor a flexible exercise; to create your online wealth, you will need to put tremendous efforts as you would, when you are conducting any other forms of business. Thus, it really makes sense to learn and understand some of the greatest secrets and techniques of using an expired domain to establish expired domain fortunes.

Different domain traders use different methods and ways that suit their taste and requirements to create expired domain fortunes, because each one of them is unique and special in its own ways and methods. No one really good method exists that can work or perform better than the other methods and it is very cumbersome to find a method that is better or inferior than the others. Established and highly professional domain name traders own hundreds of domain names and they make it a point to use these domains for creating small pools of income. PPC engines and programs seem to be the most preferred tools to create a constant source of income.

Apart from PPC campaigns, domain parking is another innovative system of creating expired domain fortunes. It is a subscriber based program that helps you park the expired domain with the service provider. A number of web portals like Go Daddy, Money Parking, and Parking Income, Domain Sponsor and Sedo offer convenient subscription based domain parking services.

Domain parking is a small, but a subtle way that can assist you in laying a road map to reach your expired domain fortune goals and objectives. Domain parking provides you a number of distinctive advantages like:

a) You need not create a dedicated web site to make money. There are no hassles of creating site specific content.

b) There is no need to pay a web site designer for creating a web site nor is there a requirement to pay hosting bills.

c) You just need to trust and rely on your domain parking host.

d) Domain parking means lesser amount of work and increased rate of returns.

Some more details on domain parking:

1) Some domain parking services may ask you to park more than one expired domains so that both you and the service provider benefit at the same time.

2) Web hosting and template is free! But, you may need to inform the service provider before making any changes to the site.

3) There are three ways in which you can receive your payments-Immediate, when some one visits your site. This method is pay per impression. You may also get your payment when a site visitor decides to click on the web page and such visitors form the pay per click type of visitors. Lastly, when a certain site visitor decides to buy something after navigating from the landing page to another portal that sells something, the domain parking service will pay your money based on the concept of pay per action.

Though domain parking is a minor exercise in domain trading business, it forms a basic way of producing some income on your way to achieving main goal that is to create a formidable source of expired domain fortunes. Domain parking provides you income in the form of very small droplets, which eventually pool together form a viable source of expired domain fortunes.

Domain Optimizing - Increase Domain Wealth

Many domainers easily give up on their domain wealth quest after a few months. This happens due to a low CTR (Click Through Rate) or domain keywords that pay pennies which even when totalled over a month makes little change. Many of us then start blaming the parking company domain page landers or try to lay the blame game on other factors.

Not that I never did, but then, when you take some time to contemplate the problem at hand, you realize that parking companies themselves have their own limitations to help monetize a site. They cannot offer you the ability to create complete websites full of content. Although these days many domain parking services are trying to introduce content packed parking page landers. However, in many cases, the parking company feed provider itself doesn't wish a parked page to have anything more than the actual advertisements.

We have to remember that these are parked pages, with the sole intention of grabbing the visitors attention and a quick end goal of a click through. These aren't websites which can hold a visitors interest for a longer time. Keeping this in mind, to win, we have to work within the limitations of a parked page customization options.

Today, many parked pages "ARE" indexed by search engines. So lets learn to quickly make the most of what we have in hand and try to improve CTR's and revenues.Here are a few vital domain parking tips that can help your parking page lander get the maximum click through by visitors.

1. Be sure to use the title tags.

Your title tag should urge a visitor to execute an action. Words like NOW, DISCOUNTS, HOT OFFERS, NEW, UNIQUE, SAVE etc are attention grabbing keywords that exhort people to action. Use your title tags to maximum benefit. Also, don't make it too long! Something like, "Save More On Auto Insurance Now!" is long enough.

2. Use meta description tags to add relevant keyword rich descriptions. Remember, every word counts because you have a few lines to make it attention grabbing. Don't write long meaningless descriptions. A description like " Explore Super Low Rates on Car Insurance. Choose from Proven Auto Insurance Rate Quotes. Save Bigger on Your Car Insurance Now." is pretty much what a person looking for cheaper car insurance wants to hear.

3. Your domain landing page colors "ARE" important. Take time to change colors and make your site easy on the eyes. Colors like blue add a touch of professionalism to a webpage. You honestly don't want your visitor looking for health insurance land on a page that is blazing red colors. However, you might use red color on a sports car site.. It's all about your keyword, your target audience and age demographics. When in doubt, always stick to the 16 web safe colors.

Keeping these points in mind is the first step to making your domains work for you. Wishing you all the luck in creating bigger domain wealth.

Domain Selection – 5 Tips For Choosing A Domain Name

The domain name is a very important part of your website. The careful selection and key wording of your domain name is one of the most crucial part of the initial steps in setting up any website. Here are the 5 tips for choosing a domain name.

1. Buy shorter domain name:- It is always better to choose a shorter domain name for your website. Shorter names are also easier to remember than long names or phrases. Choose something that would make you click on if for further information.

2. Keyword inside:- It is better to add your keywords in your domain name. This is because many people look for websites using keywords. Having keywords separated by dashes in your main domain will help you in getting traffic through organic search results. If you want your site to be ranked high by the search engines then it makes a huge difference if your main keyword is in your domain name.

3..com is the best:- .com is always the best extension to have, if people can't remember what is , that is the one they will try. Buy the others as well if they are available and redirect them to the .com. There have been rumors that the extensions other than .net, .com or .org , have less weight with search engines.

4. Expired domains:- You can look up expired domains that are either short, have good names, have keywords, or have back links. These domains can be like gold because the past owners may have put in a great deal of effort in getting web traffic. These types of domains should be considered if you already have an existing domain name. The price tag is usually a lot higher than a brand new domain name.

5. Put up a parking page:- After you buy a domain, immediately put up a parking page with keywords and some inbound links. Even if you don’t intend to use the domain for several months, aged domains have more value and legitimacy to search engines. You want a portfolio of domain names that is aged like fine wine. This way, when you start new projects, it will seem like the sites have been up for months or years and have just gained popularity and content.

One of the last things to look into is how do domains make money. Here are the two biggest ways a domain will make you money. They are both very different in nature and require different aspects of research. What may be a good resale domain may not be the best parking domain and vice versa.

Buying domains with the intent to resell is one of the biggest ways to turn a $6 investment into a $10,000 profit. In this category your goal is to purchase domain names which will have a mass market value based on there size, keywords, and marketability. One good example of this are the LLL.com domains. As a type in ("type in" refers to a name that would be directly typed into the address bar, not searched for) BAL.com might not get the most hits but as a a resale domain it is worth A LOT. So remember that while doing research ask yourself do I want to park domains or do I want to buy/sell domains?.

Available Domain Names - 3 Reasons To Buy An Existing Domain Name

hen the time comes to set up your own internet business one of your first thoughts is to buy a domain name to establish a web site for your new business. You may spend a lot of time dreaming up possible names and testing their availability but there is another option you should consider -- buying an existing domain name.

Obviously you do not want to buy an existing web site for your new business as you wish to create a web site that accurately reflects your business vision, but there are a number of advantages to buying an existing domain name and if you do not yet have your heart set on a new domain name you will likely find an existing domain name available at a price not much greater than you will pay for a fresh name and an existing domain name brings a number of advantages. Buying an existing domain name can be a great way to jump start your new internet business for three reasons.

One of the primary advantages of an existing domain name is that it already has traffic flowing toward it. Obviously the amount of traffic will vary greatly depending on what the current owner has done for promotion but any traffic is more than the zero visitors a fresh name will deliver.

Another advantage is from search engine optimization. Many domainers will have at least put in a small amount of time optimizing their domain name portfolio for search engines. Others put in a great deal of time and effort targeting key words and making sure the domain name is listed. It takes time for various domain names to work their way into search engine listings and if someone has already done that work for you then you are ready to capitalize on their groundwork as soon as you take over the name.

A third advantage is that the wild frontier of short, targeted, key word domain names is over. It is not impossible but very difficult to find an unregistered domain name in a short, catchy phrase and even more so if you have a specific key word in mind. However, many of the domainers who registered these domain names did so as an investment rather than a long-term project of their own and so are willing to sell. The only way to acquire many of these great domain names is by purchasing an existing domain name. You will not be able to find one to register fresh.

Choosing the right domain name for your internet business enterprise can be an exciting and challenging time but if you take the time to learn more about the available domain names you can buy then you just might find the bargain of a lifetime and start off your business with a bang. If you are just starting out and looking to establish your own internet presence then you should look into buying an existing domain name to give your new web business a jump start in terms of traffic and search engine marketing.

Business Domain Name Success - Choosing A Domain Name


Choosing a business domain name can be one of the most important decisions you make. You can even sell domain names if you buy them as an investment.

Domain names are important to all businesses. Why? It’s as important to any e-commerce business as it is to a retail business. Your name means a lot, and you want something to stick when people hear it. If your domain name is concise, you are more likely to sell it for more, and profit more than long ones.

There are more ways to earn more with the sale of domain names, doesn’t that make you happy? Many people have made fortunes with the sale of domain names, and you can too! Many people like you and me have bought popular domain names as soon as the original owner forgets to renew it. If you buy a domain name, and the owner wants it back, you can ask for whatever price you want! You can easily make money if you’re smart about your domain buying.

There are tons of domain investors who check the availability of domain names. Many can sell these domain names and even lease the domain names so they can earn extra money. If you ever tried to find that perfect domain name for your business then you know it can be expensive if someone else already owns it for an investment.

Domain Forwarding Versus Domain Masking

Diana Barnum

Even though a lot of people now realize that the word domain refers to the address of a website, some do not understand other words or tech-jargon associated with the term domain. So here is a quick look at two popular terms that are associated with domains, in case you or someone you know could use some help.

Domain Forwarding & Masking

Domain forwarding helps with the directing of your site link to the address of another website. And domain forwarding is very helpful for websites that may have longer, more complex addresses as well as for advertising purposes; for example, to use a new domain like MarchSale2007(dot)com for directing traffic to a special sales web page.

The forwarding process is pretty simple. Begin by registering the new domain name of your choice that’s available. Next log into the domain area where you purchased your domain and click on the option to forward this new domain. A space should become available then where you simply insert the URL or domain name of the site where you want your visitors to be directed when they click the link.

Domain masking allows you to hide or protect the address of your website while still continuing to allow your prospects and clients to visit your site and access the contents there. Domain masking works in this manner:

- Register your domain name first. For example, register the domain name, TinyURL(dot)com or the domain of your choice. Then set up a forward as mentioned above and add masking to it by clicking the masking box in the control area and add masked description meta tag and masked keyword meta tag words to help direct search engines your way when people key in these terms for searches.

- Although TinyURL(dot)com will be the visual address for people who click on the link, it will not be the main Internet address of the website because the main address is too long with too many letters to list in print ads, for example, like MyDomainNameIsTooLong(dot)com. Therefore the masked domain address TinyURL(dot)com will be listed in emails, ads and other communications to direct Internet visitors to the site. And your website visitors need only key in the address TinyURL(dot)com to discover all the content of the main address at: MyDomainNameIsTooLong(dot)com on their computers.

Note that the main difference between domain forwarding and domain masking is that with domain forwarding, your site visitors will still see the original or actual domain name in their browser after they click the new domain link and get directed to the site. In other words, the new domain link does not hide the long original name. So when people click: TinyURL(dot)com, they are directed to the site, yet once they arrive at the site, the domain that appears in their browsers will read: MyDomainNameIsTooLong(dot)com.

Why would you prefer to place a mask over the original address rather than simply forward traffic to the site? In cases like this:

Some website addresses are very long, full of coding with numbers and letters that often may or may not make sense like: http://ThisIsYourAffiliateLinkabczyx12379_JohnSmith(dot)com . So to make the link easier to read and to look more professional, an Internet marketer may mask a short domain like http://JohnSmithNews(dot)com for two reasons (1) to hide the fact that it’s an affiliate link, causing some to be uneasy and leave the site right away and get in touch with the main seller instead and (2) to make the site appear more professional and memorable with a recognizable name as the address.

How To Handle Our Domain Once You Change (Domain) Address

Once you have decided to change your Domain address to new one & If you move your business from one location to another in the real world, you can do a lot of things to let all the relevant people (post office, customers, suppliers, etc.) know about the change and minimize the fallout from lost traffic. But what if your change of address is online? Specifically, what do you do when you have a complete web site that you're moving from one domain to another?

One painful fact you will have to face: there is no way you're going to do it without some lost traffic. There are some things you can do to lessen the blow, however. Since most site owners will be most concerned with drops in traffic from Google, that's what I'm going to focus on here.

See the following useful Points that helps you to change your (Domain) Address :

1. First point: it helps to use Google Sitemaps, or at least have an account with Google Webmaster Tools. Make sure Google has a solid reason to believe that the site at the new domain is the same as the site at the old domain, continuing under the same ownership and such. Even there, you can do everything right and still see a problem. One admin said of his experience moving everything correctly that he still experienced an eight-month-long quarantine from the trust filters.

2. Second point: get the word out. Communicate with those who link to you, and get those links changed to the new domain ASAP, especially deep ones. You might even do a press release about the change of online address. Don't forget those 301 redirects, though you could try simply placing "we have moved" links on every page if you must.

3. Third point: be patient for your traffic to recover. Even in a best case scenario, it will be at least two months before Google reindexes and recalculates everything. Also, your new domain will not get any of the age-related benefits you experienced from the old domain. Given that a new domain is suddenly appearing with the established "look" of an old domain - including the high web page count - it's going to seem, well, suspicious (can you say sandbox?).

4. Fourth point: don't be your own worst enemy. Make your move look as legitimate as possible. Or, as Rustybrick put it at SEO Roundtable, "Document every step you make, track the results, be patient and hope for the best."

What Is Domain Parking. The Power Of Domain Names

Domain name selling has for long given the best returns on investments. Today domain name sales account for some big numbers. For example vodka.com sold for an estimated $3 million. In most cases these domains were purchased for $6-8 which is the price for registering a new domain name. Unbelievable, but true. The returns on domain names are amazingly volatile.

But what do domain resellers do till they are able to sell their domain names? This is where domain name parking comes into the picture. A solid method of making revenue even while the domain remains unsold.

Let us now delve further into what is domain name parking...

Domain parking is a method of revenue generation on undeveloped domains from advertising streams/links. Domain parking services are provided primarily by domain registrars. However, emerging trends show that domain parking services are now also being provided increasingly by non- registrar domain parking services. Domain parking services use advertising feeds from web advertising services to display ads on parked domain pages. Domain parking service providers offer domain name owners two options for monetizing. One being a "one click lander" and the other a "two click lander". A landing page is the page where a site visitor first lands on. A one click landing page offers visitors a range of advertising links on a single page. On the other hand the two click landing page first shows up a home page with various category links. A visitor selects a category and is then directed to the specific category of advertising links.

A publisher (domain owner) gets paid for every click on ads deemed valid by the domain parking service. This is termed as EPC (Earnings per Click/ Pay Per Click).Other terms used are CTR or a Click Through Rate. For example, if a site receives 10 page impressions or unique visitors, and 1 click on an ad link, the CTR would be 10%. The base calculation being the ad clicks divided by page views or impressions multiplied by 100.

Domain parking is generally practised by domain owners not intending to develop full scale sites. Most domain parkers fall into the category of domaineers who purchase potential niche domain names for resale. Domain parking proves very useful for these domaineers who profit from ad revenue generated even while their domain names remain unsold. Domain parking also proves useful to website owners planning to develop a site over a long time period. Instead of simply displaying a "site under construction" banner, they can easily monetize their site potential using domain parking services to generate ad revenue till the site actually launches.

Today, domain parking services offer geographically targeted advertising to optimize domain revenue. For example, a site visitor from Germany would view ads specifically for the German/European region. This helps in maximizing the domain potential to the utmost. You might find it hard to believe but advertisers pay decent dollar amounts for ads in niche keywords like debt consolidation, credit cards, mortgage etc. Getting $2-5 per click is a reality and domaineers making $200-300 on a parked domain name is no myth.

If you haven't yet made your first domain investment, now is the best time to start a profitable business investment. You could be surprised with your returns.

Choosing a Good Domain Name For Your Site - Domain Registration

One would think that registering a domain is the first step when setting up your website. This is not quite true. Hopefully you had done your research first to identify your niche keywords, in other words, the primary key terms that people are looking for in relation to your business.

Your domain name should reflect what your site or your business is about. It should be descriptive and easy to remember. If you can register your domain name by using your best niche keyword you will also score a few points in trying to get your site high up in the search engine rankings.

Just note, however, that while this was especially true a couple of years ago, the prevalence of garbage made-for-adsense type of sites to try and register a domain name with keywords in have led to this factor being overused and abused. Search engines are wising up to the fact that a domain name like www.red-widgets-blue-widgets-purple-widgets-cheap-widgets.com might not really be a real business and you should therefore be careful not to STUFF your domain name with keywords.

Here are some tips to choosing a good domain name:

1) If your company has a distinctive name that you use in your marketing campaigns, and if your company is well known among your customers it is best to try and register your company name as your domain name. For example, it will be better for Standard Bank to register standardbank.co.za as opposed to bankingservices.co.za. Branding yourself as a company that provides a specific service is very important.

2) But if your company does not have such a strongly branded presence in the market, or if you are offering a product or service that you specifically want to market through the internet without even HAVING a company, then a descriptive name might be a better option (e.g. www.health-products.co.za)

3) Hyphens are easier to read in print, are easier to 'understand' by the search engines (remember that a key linking strategy is to have text links contain your targeted keywords. If your domain name is legible to search engines and it is used to link to your site, you score some points since your keywords are already contained in your domain name), and gives you more choice. The negatives about hyphens are that they are difficult for people to hear! You will probably have difficulty in spelling out your domain name over the phone or in conversation when it contains hyphens.

It is also true to say that a name without the hyphens are also seen as being more professional (often the hyphenated name is seen as being a bit johnny-come-lately as well as spammy due to the reasons mentioned above). Search engines are also getting more and more proficient in understanding text that are embedded within domain names (even without the hyphens) and using a hyphenated site purely so that the search engines can understand them is probably not necessary these days.

4) But a good piece of advice is that when you register a domain name is to register as many variants (with hyphens as well as without hyphens) and as many domain extensions (.com, .net, .info, .biz) as you can afford. Registering domain names are really not that expensive and you will be protecting the investment into your company and your website brand. Remember that there are unscrupulous domain squatters (typo squatters) out there that will register variants of your domain name to either try and sell it back to you at a high cost, or to try and capture some of your traffic.

5) It is extremely difficult to come up with a good .com domain name these days. Most good domain names have been taken already. Here is a good resource page that contains a list of language tools that you can use to try and mix and match words or portions of words to come up with a good domain name. http://marcusvorwaller.com/blog/archives/2005/08/09/how-to-find-a-great-domain-name/

6) If you are located in a country other than the United States, always try and register your domain name with your local Top Level Domain extension (e.g..co.uk, .co.za) since the local version of Google will give preference to names with extensions matching your own country.

7) Always try and register your domain with an independent registrar and NOT with your hosting provider. If you ever want to move your website to another hosting provider, it will just be easier to do it if your domain name registrar is also not your hosting provider. You might find it more difficult to get your website away from a bad hosting provider if they have control over your domain name as well. Christine Anderssen is the owner of Tailormade4you. After 20 years in the coporate IT world she now runs Tailormade4you and offers Web Site Hosting; Web Design and Web Development services for small businesses.

“domain Name Spying”—the Latest Technique In Domain Name Sabotage

If you are a new Internet business owner, you likely have spent a good deal of time trying to determine what domain name will be best for your operations. To this end, you may have taken the steps necessary to determine the availability of a particular domain name. In fact, finding that it is available may have made you very pleased. Not registering the domain name upon your first visit, you return a couple of days later ... to find that someone else has registered the domain name you wanted in the interim.

Of course, this all could have been a coincidence. Nonetheless, in this day and age, a more likely possibility may be that another entity actually tracked your search for a particular domain name and intentionally registered that domain name itself. Those entities that are now engaging in this insidious practice are said to be domain name spying. In fact, there now appear to be operations that solely engage in domain name spying.

The reality is that there is nothing new about operators interfering with a bona fide business's attempts to register a domain name. Cybersquatting involves registering a domain name confusingly similar to another trademark and then offering to sell that domain name to the trademark's actual owner for a greatly inflated price. There are other practices that interfere with legitimate attempts to register domain names, including domain name tasting and domain kiting.

Domain name tasting is a process that takes advantage of the Internet Corporation for Assigned Names and Numbers (ICANN) policy that allows a five day grace period in which a domain name can be returned. A domain name taster registers numerous domain names in order to generate advertising income from short term ownership to determine which domain names might be most profitable over the long haul. If the registrant finds that certain domain names don't meet his or her goals, the domain name simply is returned.

Domain kiting actually takes the tasting concept a step further. Through kiting the ICANN grace period is abused. As with domain name tasting, the registrant will return a domain name at the end of the ICANN five day grace period. The different between kiting and tasting is that when the registrant returns the domain name, the registrant will then quickly reacquire the same domain all over again. In short, a registrant engaging in kiting will retain ownership of the domain name in question over an extended period of time and will never pay for that ownership.

Understanding domain name tasting and kiting, a reader can appreciate how domain name spying is an outgrowth of these practices. The difference rests in the fact that domain name spying is intended to target those domain names that someone else or another business enterprise has a specific interest in owning. At this juncture, it is not specifically known how a domain name spy gathers information relating to another business checking on the availability of a domain name.

Some victims of domain name spies may have at least some recourse through trademark and cybersquatting laws. However, if a domain name spy does not violate these laws, a business actually may have no remedy at this juncture.

If you find that you have been victimized while checking the availability of domain names, you probably will end up with two choices:

1. select another domain name
2. pay the domain name spy a premium for the domain name you actually do want

The best way to avoid becoming a victim of domain name spying is to purchase immediately any domain that you may have an interest in. Remember, if you elect not to use a certain domain, you have five days to return that domain name with no charge to you.

Exploring Domain Expired Name Register To Find Best Domain Names

John Khu

Before dealing with expired domains, you will need to learn and understand how you can use a domain expired name register to find the best and profitable domain names. A domain expired name register is a powerful tool that helps you in searching for the most meaningful expired domain names. It will also make the process of finding such names easier and flexible.

The domain expired name register shows thousands of expired domain names belonging to .COM, .NET, .ORG, .BIZ, and .INFO domain names categories. This register will also display those domains that are pending renewal or deletion. Domains that are listed in a domain expired name register keep changing almost daily, as they are facing constant renewal, deletion or back-ordering. The expired domain register is well organized, easy to scan and search and it comes with a user friendly interface. Its advanced search and sort ability will help you easily find the expired domain name of your choice.

A domain expired name register is a truly dynamic tool that never remains idle, even for a second; its database keeps changing and adjusting itself to accommodate new expired domain names. A typical register usually contains over 100,000 expired domain names at any given point of time. The register will monitor every available expired domain possible, and it will also sort them into a well organized category depending on its status, whether it is pending expiry or deletion.

In life, finding a good expired name is very difficult, and it is almost like seeking out a small needle in a bag of haystacks. But, a domain expired name register will enable you to search efficiently through the entire list of expired names directory without wasting much time.

Here is how a typical domain expired name register works and operates in the real sense:

• You will need to enter the search keyword based on your preference.

• Search keywords could be anything in nature. It could the name of a flower or a dictionary word.

• You can also search through a readymade expired domain names list to find the desired name.

• When you enter a keyword and hit enter, the domain expired name register will soon return with a number of names. Then, you can pick up a name and register it in your name.

• A typical expired name register will also allow you to place a backorder without paying an upfront fee.

Apart from the above, a domain expired name register will also assist you in knowing the “whois” database of the domain, about the domain registrar who registered the domain and a brief history of past registration data. There are a number of domain expired name registers that operate online to help people find their expired domains. Some of them offer bare minimum services, by allowing to simply searching expired domain names, while many others operate on a small subscription fee basis. Before you use a domain expired name register, ensure that you choose the best of the lot that offers a host of services related to expired domain names and their registration.

Selling Expired Domain Names- Simple Ways to Monetize Your Domain Trading Business

Selling expired domain names forms an important aspect of domain trading, and a domain trader who excels in this activity can accumulate internet riches within a short time. A domain trader who is also a seasoned web master will have an edge over an inexperienced trader. An expired domain name that displays a considerable amount of traffic tend to have a lot of commercial value and it may sell for a very high price. There are a few numbers of domain-trading entrepreneurs, who are earning thousands of dollars every year. With little bit of basic knowledge and trading skills, even you can buy and sell domains to make a handsome amount of profits.

Here is some basic information and details that will help you conduct your domain trading business:

Step# 1: The first right step in domain trading business is finding a good and relevant keyword attached with the domain. Ensure that you are choosing a keyword not used frequently by people. A good keyword analyzer will help you evaluate and assess the commercial viability of a particular keyword. You can find a number of free keyword search tools in the market. But, they may not offer the best of features required to conduct a research. As far as possible, buy a good keyword tool that offers additional utilities to make your research better and complete. Paid keyword trackers also offer you additional details on a selected keyword like density, search probability and keyword demand placed by people. A carefully chosen keyword will assist you choosing the most suitable expired domain name.

Step# 2: Monetizing an expired domain name means adding value and empowering it to earn more money for your efforts. Monetization is an economic activity of entailing an expired domain with an opportunity to earn meaningful income. Hence, you may wish to buy a web hosting package and design a good web site. You may ask why you need a web hosting package and a dedicated web site. You can use the designed web site to drive traffic from that site to the purchased expired domain. Your overall focus should be to ensure enough traffic to the domain.

Step# 3: Selecting a good themed web site works wonder for your site visitors. You can even design a web site with a page or two to attract your visitors. If you wish you can add and incorporate relevant content to your web site.

Step# 4: You will also need to help and assistance of other service providers to monetize the expired domain name. Possible ways of monetizing your expired domain are enrolling your web portal with a good affiliate program or other commercial programs like Adsense. These lucrative programs provide you an opportunity to earn income by the way of click-through commission.

Step# 5: Traffic building is perhaps the best known monetization technique. If you are confident, you can even buy traffic from a commercial seller; ensure that you are buying a good pack of organic and generic traffic and not incentive ones. A good traffic pack will enable you to increase the overall traffic to your site by other portals. To enhance the viability of your traffic, you can register and upload the domain with major search engines and online directories. The ultimate secret to your expired domain trading business is to build links over a period, so that the domain becomes commercially ready to reap a rich harvest.

Finally, when you feel that your expired domain is ready for auction with a rich deposit of traffic, you can initiate the process by subscribing to major auction sites. If the expired domain based site is good, you can expect to sell it for a premium price.

Choosing Domain Names – 5 Quick Tips On How To Choose A Good Domain Name

Choosing a good domain name can help you in your business tremendously. In fact, a good domain name will help others remember and find you more easily.

In this article, we shall go through 5 tips on how to choose a good domain name.

Tip 1: Choose a Meaningful Domain Name

If you are selling health supplements, you should choose the domain name “healthsupplements.com” instead of “ilovepizza.com” for obvious reason. Let say a person is looking for vitamin C pills; he is more likely to visit “healthsupplements.com” instead of “ilovepizza.com”.

Choosing a meaningful domain name will also help you in your search engine ranking. For example, if your domain name is “healthsupplements.com” and your webpage is also optimized (optimized means your webpage title, meta tags, keywords and content are relevant to one another) with the term health supplements, you will have a better ranking for the term health supplements.

Tip 2: Length of a Domain Name

Should you choose a short or long domain name? Most people may argue that a short domain name is better than a long domain name. Well, I agree. A shorter domain name is usually easier to remember. Of course, it depends on the situation.

For example, “IAmADatingCoach.com” is a better choice compared to “IAADC.com” since the former is easier to remember. Yet, you won’t want to choose “IAmADatingCoachWhoHasTaughtThousandsOfStudentsSuccessfully.com”. People won’t remember such a long domain name and even if they do, it would be a chore to type.

Tip 3: Avoid Trademark Names

You should avoid domain name that looks too similar to terms like eBay and Amazon. Registering these domain names can get you into trouble. You may be forced to sell the domain name. In the worst case scenario, you may even be sued. If you are unsure, it is always a good idea to consult a lawyer, especially if you are planning to start a long term lucrative business.

Tip 4: Try Not To Use “_”

If possible, try not to register a domain name with hyphen. Imagine you have a domain name “eat_pizza.com”. There is a very high possibility your potential customer will end up in “eatpizza.com” instead. Most people don’t type hyphen in the url.

However, if you want to play safe, you can always register several variation of the domain name. For example you can register domain names like "eat_pizza.com", "eat_pizzas.com", "eatpizzas.com" as well as the various extension of .info, .net etc.

Of course, this is not necessary. However, if you are very confident that one day, your site is going to become an authority that boast lots of traffic, then you will want to snatch all possible domain name.

Tip 5: Use .com Whenever Possible

“.com” is the most popular domain name extension. Most people will try .com first whenever they are searching for a website. Unless your website has a special purpose, try to register a .com.

Special Case:

If you are in education, then you may want to register a .edu extension. If your site is geared towards providing information, then .info may be a good choice. However, in most cases, a .com will be a good choice.

Important Advice For Domain Owners Hoping To Resell Their Domain Names

Have you ever wondered how successful domain speculators sell their domain names?

I recently interviewed some big names to learn their secrets. Due to the length of the discussion I have had to break up the entire conversation to several segments.

We begin our exclusive 6 part interview series with the following question.

"What is the most important advice you would give to new domain owners hoping to resell their domain names?"

Our panel includes:

Michael Collins (VP Marketing, Afternic.com),
Zane Lawhorn (President, 1 Domains International, Inc),
Michelle Miller (COO BuyDomains.com)
Daniel Mejia (DomainsBot.com),
Stewart Reynolds (EchoArts.com)
Joe Devlin (ToGoDotCom.com)
Robert S. Kieren (NameProdigy.com)
DomainSpa.com
Andrew Allemann (WebMasterExpert.com)
William J. Piniarski (Owner of Webcs.com,Time2Sell.com)
Michael Green (Marketing Guru & Founder, HowToCorp.com)

Joe Devlin: Do your homework. Know what makes a domain name valuable and have a plan before you register a domain. A domain name is in essence a business card to the world. Match the message a domain name can send with a business that needs to send that message and you have created value.

Andrew Allemann: Don't buy too many domains before you sell one or two. You may not be buying quality domains and may never sell them.

Stewart Reynolds: Have your domain names appraised to find out which names are the most valuable. Then have the most valuable domain names pointed to a page where prospective buyers can contact you. On that page post your asking price and request offers.

Michael Collins: I guess it would seem self-serving to say list them at Afternic, but letting people know your domains are for sale is the first step. There are many ways to promote your domain for sale. Listing them on leading domain name exchanges and putting a for-sale notice on a website hosted on your name are among the best. Set a reasonable price. The biggest mistake I see is overpricing. There are many people who think their two and three word generic domains with limited market size are worth tens of thousands of dollars. If you do not have successful experience selling names, consider a reputable appraisal service. You have to be careful with appraisals too. Many appraisals are inflated to entice people into marketing relationships.

Michelle Miller: Price the name realistically and use a trusted broker BuyDomains.com offers a 100% FREE listing service that allows anyone to post their domain for sale. Our site gets over 50 million hits a month, instantly giving individuals the opportunity to gain free exposure and sell their name.

Business Domain Name - Biggest Benefit Of Using A Long Web Domain Name As A Marketing Strategy

In the world of 21st century, it is no longer surprising to find that most business had already establishes a web presence to support their brick-and-mortar businesses. There are many advantages of establishing a web presence on the Internet such as selling globally to prospective customers and disseminating information to the public.

Most business owner would have already understood the importance of a web presence to their business. What most of them had failed to understand is that the domain name in their website can contribute significantly to their online marketing strategy.

First, we look at a few rules of a good domain name. Most would agree that a good domain name should:

1) be able to describe your business when people first look it.
2) include hyphen in between the words to make it easier to read.
3) have an appropriate .com, .net, .biz, .info, .org to reflect the nature of the business.

What I differ in opinion is that a long domain name "mysuperduperbrandflyingsite.com" can be as effective as a short domain name "superduper.com" depending on the context where the domain name is used. Many people would definitely disagree with me on this point as they believe that a short domain name is easier to remember. However, a long domain name can be just as effective depending on the context where it is use.

Having a catchy long domain name such as http://www.dont-miss-a-thing.com or http://www.once-in-a-lifetime.com/ would definitely helps to draw attention to your business promotion rather than promoting your website name http://www.yourcompanyname.com which is mundane.

When people reach http://www.dont-miss-a-thing.com or http://www.once-in-a-lifetime.com, you can communicate a short sales message before driving them to the appropriate web page.

Thus, depending on the context where the domain name is used, a domain name can actually help to make or break your overall marketing performance.

Turning Your Expired Domain Into a Profit Making Machine-Domain Parking Ideas

It is so common to see a registrar’s parking page cropping up in your browser window, when you type in a domain name to check what is on the site. In fact, it could be a sheer wastage of what is possibly a good expired domain name! Like you, thousands of others would have typed the same expired domain name on the browser window just to see what is inside! A typical expired domain does not have any system that can measure and track the actual number of site visitors. A typical expired domain displays no life in its present avatar. But, remember that it had an active life in its previous incarnation. Many people who were the regular visitors of that web site will still be looking for it even now. With these assured visitors to your expired domain, do you have a good mechanism that has the ability to bring you a sizeable amount of income?

Domain parking is possibly the best known method of earning income with your expired domains. In fact, it is the first step for a novice expired domain trader to taste small income before he or she can stride forward to find ways of making more income with a range of expired domains. Domain parking is a cool and efficient tool that you can use to make your first income in the expired domain trading business.

Domain parking is an efficient profit making machine that exposes your expired domain to a number of income making opportunities. Domain parking is simple money making process that redirects your expired domain to any other pages of a live web site. Domain parking service providing firms provide you a basic web page that includes a number of advertising banners and logos. Basically, the allotted web page assigned to your expired domain acts as a repository of links and banners that represent a number of other web sites. When a visitor visits your parked page either by accident or with an intention, he or she will see a number of links on which they can link to navigate to their preferred web sites.

The income making system is just simple. For every productive click that your visitors make, the advertiser will pay a certain portion of income to the domain parking firm. As the legal owner of the expired domain, you will also gain in the form of a small share of income. Though this income is small in value, you can still make a large sum by parking your collection of expired domains with a number of parking firms.

Domain redirection is yet another good service that you can use your expired domain name to make online income. Now, most of the domain registration companies offer this service as a part of the cost of registration or as an additional service with a small fee. Some firms may offer this service free of charge to develop their own business interests. Domain redirection services are always tied up with an affiliate program. An affiliate program is a unique program when the service provider agrees to pay you a small fee for your referring assistance which leads customers to affiliate web sites. Commissions are payable in three different forms: pay-per-click, pay-per-sale, or pay-per-lead.